Build A Cowboy Rodeo School – Ohsweken, Ontario


As a rodeo photographer deeply mesmerized by the world of rodeo, I often find myself right in the dust, sweat, and adrenaline-fueled moments that define rodeo. Recently, I had the privilege of capturing images at Build A Cowboy School at the Rockin Rafter Vee Arena in Ohsweken, Ontario

Rodeo school stands as a part of tradition, education, and safety for aspiring cowboys and cowgirls who dare to swing a leg over. From the first-timers to the seasoned rider the rodeo school offers those seeking to refine their skills, while providing a comprehensive curriculum that encompasses everything from fundamental groundwork to riding rough stock.

I got to capture not just the heart-pounding action of riders in the arena, but also the groundwork preceding it. I witnessed the attention to detail as instructors guided students through proper riding technique, and essential safety precautions. It’s not merely about hanging on for dear life; it’s about understanding the ins and outs of these animals.

The atmosphere was filled with camaraderie and respect. At Build A Cowboy, rookies and veterans alike form a tight-knit community, bound by a shared passion for the sport and an unwavering commitment to each other’s safety. There’s a sense of mutual encouragement and support that permeates every lesson, reminding us that in rodeo, success is not just measured by the duration of a ride, but by the community formed through the highs and lows of the sport.

But beyond the adrenaline rush and the thrill of the ride, Build A Cowboy serves a far greater purpose: education and preparation in an otherwise dangerous sport. Bull riding and bronc riding demand not just physical capabilities, but mental strength. By instilling in students the importance of technique, discipline, and respect for the animals they ride, Build A Cowboy equips them with the tools necessary to navigate the arena with confidence and competence.

When the spotlight often shines on the glitz and glamour of rodeo, it’s easy to overlook the vital role played by rodeo schools like Build A Cowboy in shaping the future of the sport. They are the unsung heroes, the silent architects behind every successful ride and every triumphant moment in the arena. Without them, the legacy of rodeo and future generations would be incomplete.

As we get ready to hit the summer rodeo trail, I’m reminded once again of the profound beauty and resilience of this timeless sport. It’s not just about the thrill of victory or the agony of defeat; it’s about the journey of self-discovery, the pursuit of excellence, and the unbreakable bond within the rodeo community. And in that sacred space where dreams take flight and legends are born, rodeo school stands as a testament to the enduring spirit of the cowboy way.

May 16, 2024



Chelsea Findlater

Chelsea Findlater is a Western industry Photography & Videographer based in Cambridge, Ontario. From Rodeos, to Horse & Rider Portraits, or content creation, she specializes capturing those candid moments.


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